5
Graphic
Index
41
4.2
4.3
4.4
4.5
4.6
Primary Typeface
Weight In Use
Tracking
Leading
Hierarchy
Scale and proportion
3.1
Pattern
The pattern system reinforces brand recognition through repetition and rhythm. It draws from the geometry of the logo, creating a dynamic yet structured visual texture.
Use patterns to enhance large-scale applications such as signage, wayfinding, and environmental graphics, while maintaining clarity and legibility of overlaid content.
Wayfinding
Signage
2.2
Illustration
The pattern system reinforces brand recognition through repetition and rhythm. It draws from the geometry of the logo, creating a dynamic yet structured visual texture.
Use patterns to enhance large-scale applications such as signage, wayfinding, and environmental graphics, while maintaining clarity and legibility of overlaid content.
Website
Mural Concept
Colophon
v1.01
last update 2025 Oct
This brand guideline was designed and compiled by the internal Coco Design Team.
Typography set in inter.
Layout created in Figma.
Create and run on Framer.
All photography and mockups © 2025 Coco Robotics unless otherwise credited.
Printed / distributed digitally in 2025
For inquiries, contact info@cocodelivery.com
Colophon
v1.01
last update 2025 Oct
This brand guideline was designed and compiled by the internal Coco Design Team.
Typography set in inter.
Layout created in Figma.
Create and run on Framer.
All photography and mockups © 2025 Coco Robotics unless otherwise credited.
Printed / distributed digitally in 2025
For inquiries, contact info@cocodelivery.com
Please use desktop to view the guideline
Colophon
v1.01
last update 2025 Oct
This brand guideline was designed and compiled by the internal Coco Design Team.
Typography set in inter.
Layout created in Figma.
Create and run on Framer.
All photography and mockups © 2025 Coco Robotics unless otherwise credited.
Printed / distributed digitally in 2025
For inquiries, contact info@cocodelivery.com